Google Ads Business Standard Package

Managed Monthly
We professionally build, manage, monitor, and optimise your Google Ads campaigns every month. Designed for businesses that need consistent lead generation, keyword optimisation, advertisement testing, budget management, and clear monthly reporting.
$549per monthUSD

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Google Ads Business Standard Package

We professionally build, manage, monitor, and optimise your Google Ads campaigns every month. Designed for businesses that need consistent lead generation, keyword optimisation, advertisement testing, budget management, and clear monthly reporting.

Growing businesses turning over $5,000+ per month that want a professional team managing their Google Ads for consistent, high-quality leads.

  • Professional monthly Google Ads management
  • Google Ads account setup or configuration
  • Professional campaign setup
  • Search campaign setup
  • Monthly campaign management
  • Monthly campaign optimisation
  • Keyword research
  • Monthly keyword-performance analysis

Key Areas Included in This Package

  • Professional monthly Google Ads management
  • Google Ads account setup or configuration
  • Professional campaign setup
  • Search campaign setup
  • Monthly campaign management
  • Monthly campaign optimisation

Choose the Payment Option That Fits

We professionally build, manage, monitor, and optimise your Google Ads campaigns every month. Designed for businesses that need consistent lead generation, keyword optimisation, advertisement testing, budget management, and clear monthly reporting.

Package at a Glance
  • Managed Monthly
  • Professional monthly Google Ads management
  • Google Ads account setup or configuration
  • Professional campaign setup
  • Search campaign setup
Compare Google Ads Packages

Complete Package Inclusions

All inclusions below come from the current X3WEB package information.

  • Professional monthly Google Ads management
  • Google Ads account setup or configuration
  • Search campaign setup
  • Conversion-focused bidding where sufficient data is available
  • Junk-search exclusion setup
  • Google Analytics 4 linking where applicable
  • Google Business Profile linking where applicable
  • Conversion-tracking setup
  • Purchase tracking where applicable
  • Google Ads conversion-action setup
  • Conversion-event testing
  • Monthly tracking verification
  • Campaign URL tracking where required
  • UTM tracking setup where required
  • Cost-per-conversion monitoring
  • Conversion-rate monitoring
  • Conversion-rate improvement recommendations
  • Lead and conversion reporting
  • Advertising budget paid directly to Google by the client
  • Professional campaign setup
  • Monthly campaign management
  • Monthly campaign optimisation
  • Ad-group setup and management
  • Lead-generation campaign setup
  • Sales campaign setup where applicable
  • Website-traffic campaign setup where appropriate
  • Advertising schedule setup and optimisation
  • Campaign budget setup
  • Daily budget configuration
  • Monthly budget-allocation management
  • Campaign budget recommendations
  • Budget reallocation between campaigns
  • Location extension or location asset setup
  • Sitelink extension setup
  • Price extension or price asset setup where applicable
  • Business-name asset setup
  • Active campaign monitoring
  • Advertising-spend monitoring
  • Cost-per-click monitoring
  • Cost-per-lead monitoring
  • Click-through-rate monitoring
  • Impression-share monitoring
  • Quality Score monitoring
  • Advertisement-relevance monitoring
  • Campaign-delivery monitoring
  • Campaign policy monitoring
  • Monthly campaign reporting
  • Advertising-spend reporting
  • Keyword research
  • Monthly keyword-performance analysis
  • Continuous negative-keyword optimisation
  • Keyword grouping by service or product
  • Geographic targeting setup
  • Country, province, city, and radius targeting
  • Language targeting
  • Device targeting configuration
  • Bid-strategy setup and optimisation
  • New keyword identification
  • Underperforming keyword adjustments
  • Low-quality keyword removal
  • Keyword bid adjustments
  • Keyword expansion where appropriate
  • Negative keywords to reduce irrelevant traffic
  • Keyword-focused advertising copy
  • Structured-snippet setup
  • Underperforming keyword adjustments
  • Keyword-performance reporting
  • Search-term review and optimisation
  • Professional Google Ads copywriting
  • Continuous advertising-copy testing
  • Business-logo asset setup where supported
  • Google Tag setup or review
  • Landing-page experience monitoring
  • Landing-page review
  • Landing-page content recommendations
  • Landing-page conversion recommendations
  • Monthly account review
  • Landing-page development not included
  • Display banner design not included
  • Monthly professional content creation not included
  • Telephone-call campaign setup where appropriate
  • Mobile, desktop, and tablet advertising optimisation
  • Responsive search advertisement setup
  • Underperforming advertisement replacement
  • Call extension or call asset setup
  • Callout extension setup
  • Asset-performance monitoring
  • Website form-submission tracking
  • Telephone-call tracking
  • Click-to-call tracking
  • WhatsApp-click tracking where supported
  • Device-performance analysis
  • Location-performance analysis
  • Schedule-performance analysis
  • Underperforming campaign adjustments
  • Underperforming ad-group adjustments
  • Underperforming advertisement adjustments
  • Campaign scaling where performance supports it
  • Monthly performance summary
  • Search-term performance reporting
  • Advertisement-performance reporting
  • Location-performance reporting
  • Device-performance reporting
  • Maximum cost-per-click optimisation where appropriate
  • Multiple headline and description variations
  • Advertisement strength optimisation
  • Campaign pausing where required
  • Ongoing campaign improvements
  • Advertisement disapproval checks
  • Explanation of optimisations completed
  • Explanation of planned next steps
Security, Speed & Launch 1 included
  • Advertisement variation testing

Search Campaigns Built Around Customer Intent

Your package connects account setup, keyword planning, campaign structure, ad copy, conversion tracking and optimization around people actively searching.

Managed monthly campaigns

Google Ads Foundation

Google Ads account, campaign and billing setup or configuration are handled according to the package level.

Keyword and Intent Targeting

Campaigns are planned around relevant search terms, intent and locations so ads can reach suitable prospects.

Ad Copy and Extensions

Search ads, responsive ad assets and extensions are prepared where included in the selected package.

Negative Keyword Control

Negative keyword setup and refinement help reduce irrelevant searches where the package includes it.

Conversion Tracking

Conversion tracking setup and checks are included where specified so campaign actions can be measured.

Managed Monthly Search Ads

The package includes monthly Google Ads management, optimization, monitoring and reporting.

Package Notes

  • Advertising budget paid directly to Google by the client
  • Landing-page development not included
  • Display banner design not included
  • Monthly professional content creation not included

How This Package Works

01

Book a meeting — we map out your goals, keywords, and competitors

02

Full account setup, conversion tracking, and campaign build

03

Monthly management: keyword optimisation, bid adjustments, ad testing

04

Landing page recommendations to maximise conversions

05

Monthly performance report so you always know your ROI

Package FAQs

Yes, a 12-month commitment applies, then month-to-month thereafter.

We manage campaigns with clear strategy, strong execution, ongoing optimisation, and monthly reporting so you always know what is being done and what is improving.

We recommend $275–$800+ per month in ad spend for strong results.

Start With Search Campaigns Built Around Intent

From keyword planning and campaign structure to ad copy, conversion tracking, optimization and reporting where included, your Google Ads package is built around search intent.

Compare Google Ads Packages

Keyword targeting. Search ads. Conversion tracking. Optimisation. Reporting. One experienced team.

Get in Touch

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Based In Johannesburg, South Africa
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