Meta Ads

Facebook & Instagram Ads
That Actually Convert

Facebook and Instagram campaigns built to generate consistent leads — with creative testing and optimization done properly.

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Built to Help Your Business Grow
Clear strategy, strong execution, and monthly reporting.
Why Meta Ads

Reach Your Ideal Customer Where They Spend Their Time

With Facebook and Instagram among the most-used platforms in the country, Meta Ads is one of the most powerful ways to put your business in front of the right people — at the right time, with the right message.

Precision Targeting

Target by location, age, interests, behavior, and lookalike audiences. We build audiences that match your best customers — not just broad demographics.

Creative That Stops the Scroll

We test multiple ad creatives to find what resonates. Images, videos, carousels — we use what the data says works for your specific audience.

Optimised for Leads, Not Clicks

Clicks don't pay the bills — leads do. Every campaign is structured to drive inquiries, calls, and form submissions from people ready to buy.

Retargeting Campaigns

We re-engage people who visited your website or interacted with your ads. Retargeting is often the highest-converting campaign type — and we set it up properly.

Meta Pixel Setup

Proper Meta Pixel installation and event tracking so every conversion is measured. Without this, you're flying blind — we make sure it's set up correctly from day one.

Monthly Reporting

Clear, jargon-free reports every month showing what's working, what we're testing, and what results you're getting. No hiding behind vanity metrics.

Meta Ads Packages

Choose Your Meta Ads Package

Prices shown in USD, converted from our standard rates and provisional pending final quote. Monthly management fee. Ad spend is separate and paid directly to Meta.

DIY Management

Meta Ads Minimal Setup Package

We professionally set up your Meta advertising foundation, tracking, campaign structure, targeting, and initial advertising creatives. Once the setup is complete, you manage the campaigns and advertising budget yourself.

$429 once-off
USD
  • Professional Meta advertising setup
  • Meta Business Portfolio setup or configuration
  • Meta Business Manager setup
  • Facebook Page connection
  • Instagram business account connection
  • Meta Ad Account setup or configuration
  • Advertising account access configuration
  • Meta campaign setup
  • Professional campaign structure
  • Campaign objective selection
Let's Get Started
Most Popular
Managed Monthly

Meta Ads Business Standard Package

We professionally set up and manage your Meta advertising campaigns every month. Designed for businesses that need consistent campaign monitoring, optimisation, creative testing, lead generation, and clear monthly reporting.

$549 per month
USD
  • Professional monthly Meta advertising management
  • Meta Business Portfolio setup or configuration
  • Meta Business Manager setup
  • Facebook Page connection
  • Instagram business account connection
  • Meta Ad Account setup or configuration
  • Meta campaign setup
  • Professional campaign structure
  • Monthly campaign management
  • Monthly campaign optimisation
Let's Get Started
Content and Full Management

Meta Ads Business Professional Package

A complete monthly Meta advertising solution that includes professional campaign management, ongoing optimisation, advanced audience and creative testing, and a professional on-site content-creation session every month.

$799 per month
USD
  • Professional monthly Meta advertising management
  • Meta Business Portfolio setup or configuration
  • Meta Business Manager setup
  • Meta campaign setup and monthly management
  • Monthly campaign optimisation
  • Professional photographer visits your office or approved location once per month
  • One professional on-site content-creation session per month
  • Custom video creatives from the monthly shoot
  • Custom image creatives from the monthly shoot
  • Video creative production and testing
Let's Get Started
CLIENT REVIEWS

What Our Clients Say

Real reviews from real South African business owners.

I worked with Quentin from X3web to build the website for my new company, and the experience was excellent from start to finish. Communication was clear, turnaround times were good, and the end result matched exactly what we were aiming for. I'd highly recommend Quentin and the X3web team to anyone looking for a professional and reliable web partner.

Jean Smit

We've been running Meta ads with X3WEB and it genuinely helped us grow the business. More enquiries, better conversions, and we finally had a consistent flow of work coming in. Quentin and the team are on it, quick to adjust, and they actually care about performance.

Mark van der Merwe

Absolutely fantastic. Every single detail we wanted in our website was added and more. The X3Web team really went above and beyond to implement the latest tech for our clients to use while keeping the website user friendly. Communication from the team is fantastic and very professional. If we wanted any changes the team immediately got straight to it. If I could give the team more stars I would. Would recommend them to anyone.

Cayle' Potgieter

I couldn't be happier with the website setup! The team went above and beyond my expectations — professional, efficient, and creative throughout the entire process. They really understood my vision and delivered a site that looks amazing and works perfectly. Highly recommend their services!

Ylan Smit

I've used other marketing companies before and the lead quality was always bad. Since moving to X3WEB, the leads are far better — fewer time-wasters and more serious clients. The targeting and ad strategy is on another level. Worth every cent.

Tyron Mokoena

Quentin and his team are truly amazing—always ready to help, no matter what. We contracted X3 to build seven websites and would highly recommend them.

Urban Goat Event Management

I'm extremely thankful for what X3WEB has done for our Google Ads. We were wasting money before and getting nothing back. They fixed the campaign properly, cleaned everything up, and the results improved fast. The team went out of their way to help and I appreciate it a lot.

Ayesha Patel

Quentin and his team go out of the way for their clients. We struggled with my Google business profile. They did not stop until they got it live and active. I appreciate what X3WEB has done for my business. They Need 10 stars.

Givin Dunn

Quentin and the X3WEB team handled our Google Ads and it was honestly one of the best decisions we've made. Professional setup, fast turnaround, and the ads started bringing in solid leads. Everything was explained clearly and the service has been excellent.

Pieter Smit

I have been using X3 Web's services for about a year and my experience has always been excellent. The team (especially Vee, one of the team members at X3 Web) are not only quick to respond to any query, they are incredibly friendly every time. I will definitely recommend them for any website needs. Incredible people and incredible service.

Lizmie Boshoff

Thank you for the great service. X3WEB has done a few of my businesses. They do Google ads, Facebook ads and website. I have tried other cheaper companies before and X3WEB is worth the price. Thank you again.

MultiNet Systems

I am so happy with the service I got! The people helping me were very patient and helpful. They guided me every step of the way. I am happy with how my website came out!!! They went beyond my expectations!!! Im happy! Thank you!

Nonkulueko Ntzimazana Nyamane

Not only would I give them 5 stars but a 10/10!! The service was superb!! Everything about our website was more than what I thought it would be. Their service and assistance throughout the process was very thorough! Thank you so much!! Pawsome greetings.

Ulandi Smit

I can't help but "Xpress" my gratitude for the fantastic service provided by X3web! From the initial consultation to the final delivery, their team displayed an "Xemplary" commitment to excellence. The website they created for my catering business is not just a site; it's a work of art, it's too good. They didn't just meet deadlines; they "Xceeded" them with flying colors. If you're looking for a web design partner, look no further than X3web; they're an "Xperience" you won't regret!

Matt Chomumwe
4.9★ Google Rating
Ready to Start?

Ready to Start With Meta Ads?

Tell us about your business and budget. We'll recommend the right package and show you what results to expect.

Get a Recommendation

Built to Help Your Business Grow — clear strategy, strong execution, and monthly reporting.

Case Studies

Real Results for Real Businesses

We're compiling detailed case studies from our client campaigns. Check back soon — or get in touch and we'll walk you through results relevant to your industry.

Retail & E-commerce
3.8× ROAS in 90 days

Full case study coming soon

Professional Services
42 qualified leads/month

Full case study coming soon

Home Improvement
Cost per lead reduced by 61%

Full case study coming soon

Contact

Get in Touch

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Based In Johannesburg, South Africa
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FAQ

Meta Ads — Common Questions

We recommend a minimum ad spend of $150–$275 per month to generate meaningful data and results. This is separate from the management fee. The more you spend, the more reach and leads you can generate — but we'll recommend the right budget for your specific goals.

Most campaigns start generating leads within the first 2–4 weeks. The first month is typically a learning phase where we test creatives and audiences. By month 2–3, campaigns are usually fully optimized and delivering consistent results.

Our ads management is built around clear strategy, strong execution, ongoing optimization, and monthly reporting. We focus on helping your business grow through consistent management and smarter decision-making over time.

Yes, you need a Facebook Business Page and a Meta Business Manager account to run ads. If you don't have these set up, we'll help you create them as part of the onboarding process.

Absolutely. Your ad account, pixel data, and all campaign assets stay in your name. We work inside your account — we never hold your data hostage. If you ever leave, everything stays with you.

Yes. Meta Ads and Google Ads can both support the same business, but we keep them as separate services so each platform has its own setup, budget, creative testing, optimization, and reporting. You can view our Google Ads packages if you also want search advertising.

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